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Analysis
The Analysis tools turn your sales and client records into insights — so you can see which bloodlines perform best and where your buyers come from. There's nothing to set up: as you record animals, sales and clients, these pages fill in automatically.
Open Analysis from the left-hand menu to expand its two pages.
In this section
- Sire & dam analysis — find your top-performing sires, dams and breeding pairs.
- Sales map — see where your buyers are and which regions drive the most revenue.
Where the numbers come from
Both pages draw on data you've already entered:
- Sire & dam analysis uses your animals, their pedigree (sire and dam), and the sales they were part of.
- Sales map uses your sales together with your clients' addresses and postcodes.
The more complete your records, the richer these insights will be — so keeping breeding details and client addresses up to date pays off here.

Pick a time period
Both pages let you choose a Time period — 1 Year, 3 Years, 5 Years, All Time, or a Custom date range — so you can compare a single season against your longer-term trends.